Like Hilton, Marriott, Hyatt, InterContinental, and Wyndham, Choice Hotels International is also looking to push more direct bookings among its loyalty members to take back market share from third-party distribution channels, namely OTAs that include Expedia and Booking.com.
from HOTELMARKETING.COM http://ift.tt/1WN2AXW
Friday, May 6, 2016
Choice Hotels embraces direct bookings
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