One of the key challenges for OTA is that mobile shopper monetizes at less than a third of a desktop shopper. With mobile accounting for more than 40% of hotel shoppers, OTAs are driving more traffic to a channel where they're making less money off the eyeballs.
from HOTELMARKETING.COM http://ift.tt/2uLOr2O
Thursday, August 10, 2017
Online travel prepares for long road
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