Wednesday, May 31, 2017

Eight Ugliest Ocean Creatures

Some ocean critters are cute. Some are giant, and some are weird. And some are downright unattractive. Although we hesitate to use the word “ugly,” it’s true that some marine creatures are far less fetching than others. In no specific order, then, here are eight of the ugliest ocean creatures. 

Anglerfish Illustration

Anglerfish

The anglerfish certainly deserves a spot on the list of the ugliest ocean dwellers. This angry-faced fish inhabits the deepest, darkest depths of ocean worldwide. There are over 200 kinds of anglerfish, all boasting a giant head that features a frowning mouth full of razor-sharp teeth. Their name derives from the long filament protruding from the middle of their heads, which they use to lure prey like a fishing pole. They can distend their stomachs and jaws such that they can consume prey twice as large as their entire body. Anglerfish can range anywhere from 8 inches (20 cm) to over 3 feet long (1 m) and weigh up to 100 pounds (45 kg). 

Blobfish

Next is the aptly named blobfish, which typically grows to about 12 inches (30 cm). Its face resembles that of a grumpy old grandpa whose supply of toffees has disappeared. These deep-dwellers live between 2,000 and 3,900 feet (610 to 1,188 m) below the surface around Australia, Tasmania and New Zealand, where pressure is between 60 and 120 greater than at the surface. With no gas bladder for buoyancy, the blobfish uses its gelatinous flesh, which is slightly less dense than water, to the same effect. It expends little energy to hunt, waiting for prey to float by. Unfortunately, deep-sea trawling threatens the blobfish as it’s often caught up as bycatch in bottom-trawling nets. 

Photo by Marco Vinci

Tongue-Eating Louse

Our next critter, the tongue-eating louse, has a lifestyle as unappealing as its looks. Many of us have seen images of cute clownfish with their mouths open and what appears to be tiny eyeballs staring out where their tongue once was. That’s the Cymothoa exigua, or tongue-eating louse, a parasitic isopod that affects not just clownfish but other types of fish as well. The parasite enters fish through their gills, and then severs the blood vessels on the tongue, which causes it to die and fall off. The louse then acts as the fish’s brand-new, fully functioning tongue. It is the only known parasite to functionally replace a host’s organ. These parasites are quite widespread, found all around the world. 

Black Swallower

The phrase “your eyes are bigger than your stomach,” applies perfectly to our next entrant, the black swallower. This small deep-sea fish has worldwide distribution and lives at depths of 2,300 to 9,000 feet (700 to 2,745 m). Although the largest specimens only reach 9.8 inches (25 cm) long, they can swallow prey up to twice their length and 10 times their mass, due to their distensible stomach and swinging lower jaw. Black swallowers sometimes consume fish so large that their unfortunate victims begin to decompose before they are digested. The resulting release of gas from the corpse can sometimes force black swallowers to the surface, which leads to their demise as well. 

Goblin Shark

Among the other creatures on our list, have the beautifully named goblin shark. Humans know very little about these secretive pelagics, due to few sightings and their relative depths of greater than 330 feet (100 m). These pink-skinned sharks are recognizable for their giant proboscis and protruding jaws. Goblin sharks may be ambush predators, as they are not fast swimmers. It has low-density flesh and a large, oily liver that makes it neutrally buoyant. This would allow it to drift slowly toward its prey with minimal detection. Most sightings take place near Japan, although individuals have been caught in all three major oceans. 

Stargazer

The slightly creepy stargazer is a staple of the muck-diving experience around Lembeh in Indonesia. These wide-eyed fish bury themselves in the sand, so much so that only the bulging eyes on top of their heads and their fang-filled mouths are exposed. When prey swims close enough, the stargazer ambushes its victim. They inhabit both shallow and deep waters, and attain lengths of 7 to 35 inches (18 to 90 cm). As if they weren’t strange enough, these fish can also deliver electric shocks. 

Marble-mouthed Frogfish

Like many frogfish, this next creature holds a place dear to the heart of many divers. As with all frogfish, the marble-mouthed variety does not swim. These creatures instead use their pectoral fins to “walk” across the sea floor. Rarely moving, they’re usually extremely well camouflaged, not for defense, but for predation. They hide in plain sight, wiggling the lure on their head, which resembles a shrimp, to attract unsuspecting prey. This critter’s mouth can expand to 12 times its resting size, enabling it to catch creatures of varying sizes. They are carnivores, mostly eating fish and crustacean. However, they are also cannibals, preying on other frogfish too. 

Snaggletooth

The final spot on our list is reserved for the demonic-looking snaggletooth or stareater fish. This creature, with its luminous red chin used to attract and lure prey, is a powerful predator that lives in deep waters between Australia and New Zealand. Not much is known about these fish, which can grow to about 2 feet (.6 m) long and have a mouthful of sharp-looking fangs.

So, there you have it, our top eight ugliest ocean creatures. If you’ve seen any — or have any to add to the list — we’d love to hear about it.

The post Eight Ugliest Ocean Creatures appeared first on Scuba Diver Life.



from Scuba Diver Life http://ift.tt/2sdVFwx

Eight Ugliest Ocean Creatures

Some ocean critters are cute. Some are giant, and some are weird. And some are downright unattractive. Although we hesitate to use the word "ugly," it's true that some marine creatures are far less fetching than others. In no specific order, then, here are eight of the ugliest ocean creatures. 

Anglerfish Illustration

Anglerfish

The anglerfish certainly deserves a spot on the list of the ugliest ocean dwellers. This angry-faced fish inhabits the deepest, darkest depths of ocean worldwide. There are over 200 kinds of anglerfish, all boasting a giant head that features a frowning mouth full of razor-sharp teeth. Their name derives from the long filament protruding from the middle of their heads, which they use to lure prey like a fishing pole. They can distend their stomachs and jaws such that they can consume prey twice as large as their entire body. Anglerfish can range anywhere from 8 inches (20 cm) to over 3 feet long (1 m) and weigh up to 100 pounds (45 kg). 

Blobfish

Next is the aptly named blobfish, which typically grows to about 12 inches (30 cm). Its face resembles that of a grumpy old grandpa whose supply of toffees has disappeared. These deep-dwellers live between 2,000 and 3,900 feet (610 to 1,188 m) below the surface around Australia, Tasmania and New Zealand, where pressure is between 60 and 120 greater than at the surface. With no gas bladder for buoyancy, the blobfish uses its gelatinous flesh, which is slightly less dense than water, to the same effect. It expends little energy to hunt, waiting for prey to float by. Unfortunately, deep-sea trawling threatens the blobfish as it's often caught up as bycatch in bottom-trawling nets. 

Photo by Marco Vinci

Tongue-Eating Louse

Our next critter, the tongue-eating louse, has a lifestyle as unappealing as its looks. Many of us have seen images of cute clownfish with their mouths open and what appears to be tiny eyeballs staring out where their tongue once was. That's the Cymothoa exigua, or tongue-eating louse, a parasitic isopod that affects not just clownfish but other types of fish as well. The parasite enters fish through their gills, and then severs the blood vessels on the tongue, which causes it to die and fall off. The louse then acts as the fish's brand-new, fully functioning tongue. It is the only known parasite to functionally replace a host's organ. These parasites are quite widespread, found all around the world. 

Black Swallower

The phrase "your eyes are bigger than your stomach," applies perfectly to our next entrant, the black swallower. This small deep-sea fish has worldwide distribution and lives at depths of 2,300 to 9,000 feet (700 to 2,745 m). Although the largest specimens only reach 9.8 inches (25 cm) long, they can swallow prey up to twice their length and 10 times their mass, due to their distensible stomach and swinging lower jaw. Black swallowers sometimes consume fish so large that their unfortunate victims begin to decompose before they are digested. The resulting release of gas from the corpse can sometimes force black swallowers to the surface, which leads to their demise as well. 

Goblin Shark

Among the other creatures on our list, have the beautifully named goblin shark. Humans know very little about these secretive pelagics, due to few sightings and their relative depths of greater than 330 feet (100 m). These pink-skinned sharks are recognizable for their giant proboscis and protruding jaws. Goblin sharks may be ambush predators, as they are not fast swimmers. It has low-density flesh and a large, oily liver that makes it neutrally buoyant. This would allow it to drift slowly toward its prey with minimal detection. Most sightings take place near Japan, although individuals have been caught in all three major oceans. 

Stargazer

The slightly creepy stargazer is a staple of the muck-diving experience around Lembeh in Indonesia. These wide-eyed fish bury themselves in the sand, so much so that only the bulging eyes on top of their heads and their fang-filled mouths are exposed. When prey swims close enough, the stargazer ambushes its victim. They inhabit both shallow and deep waters, and attain lengths of 7 to 35 inches (18 to 90 cm). As if they weren't strange enough, these fish can also deliver electric shocks. 

Marble-mouthed Frogfish

Like many frogfish, this next creature holds a place dear to the heart of many divers. As with all frogfish, the marble-mouthed variety does not swim. These creatures instead use their pectoral fins to "walk" across the sea floor. Rarely moving, they're usually extremely well camouflaged, not for defense, but for predation. They hide in plain sight, wiggling the lure on their head, which resembles a shrimp, to attract unsuspecting prey. This critter's mouth can expand to 12 times its resting size, enabling it to catch creatures of varying sizes. They are carnivores, mostly eating fish and crustacean. However, they are also cannibals, preying on other frogfish too. 

Snaggletooth

The final spot on our list is reserved for the demonic-looking snaggletooth or stareater fish. This creature, with its luminous red chin used to attract and lure prey, is a powerful predator that lives in deep waters between Australia and New Zealand. Not much is known about these fish, which can grow to about 2 feet (.6 m) long and have a mouthful of sharp-looking fangs.

So, there you have it, our top eight ugliest ocean creatures. If you've seen any — or have any to add to the list — we'd love to hear about it.

The post Eight Ugliest Ocean Creatures appeared first on Scuba Diver Life.



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Maximizing revenue in hospitality

Successful hotel marketers are getting more sophisticated about how they target potential guests, offer products and services to brand loyalists, and attract brand-agnostic customers to their properties.

from HOTELMARKETING.COM http://ift.tt/2rT8sqX

Travel search, bargain hunting and the future of booking

If you think metasearch revolutionized the act of shopping for travel, wait until these sites truly harness all the data out there.

from HOTELMARKETING.COM http://ift.tt/2qA0EXe

Marriott reveals top trends in inaugural Summer Travel Trend Report 2017

Marriott announced findings of its inaugural U.S. Summer Travel Trends Report 2017 based an analysis of nearly 2 million Marriott.com searches and bookings in April and May for travel between the Memorial Day and Labor Day holiday weekends.

from HOTELMARKETING.COM http://ift.tt/2rTzyOK

ASTA, Amex and GDS join criticism of British Airways’ new GDS fee

Major travel industry organizations expressed alarm about a US$ 10 fee on GDS bookings by British Airways. The fact that it’s coming from a big player like BA is stoking fears that more airlines will soon follow suit.

from HOTELMARKETING.COM http://ift.tt/2rmZod2

Booking.com hopes to soon list private rooms across Japan

One of the world's leading accommodations search websites is hoping to book a spot in listing private lodging available for travelers across Japan.

from HOTELMARKETING.COM http://ift.tt/2rmCAu2

Another take on the hotel room of the future

Ecole hôteliere de Lausanne, which has been promoting blue-sky thinking on innovation and the future of hospitality, staged a contest last year and then produced an impressive video based on the two winning concepts.

from HOTELMARKETING.COM http://ift.tt/2qEYdBL

Steady rates and inconsistent bookings mark ongoing trend for North American hoteliers

Heading into the summer months, North American hoteliers are continuing to experience stable average daily rates alongside decreases in bookings during the second quarter of 2017.

from HOTELMARKETING.COM http://ift.tt/2r9VaVA

Winning mobile hotel bookings in metasearch - revisited

About a year ago, we published a post outlining how to win mobile bookings. In this post, we will revisit some of the concepts we described in 2016 and update them to account for recent changes.

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Tuesday, May 30, 2017

ASTA, Amex and GDS join criticism of British Airways’ new GDS fee

Major travel industry organizations expressed alarm about a US$ 10 fee on GDS bookings by British Airways. The fact that it's coming from a big player like BA is stoking fears that more airlines will soon follow suit.

from HOTELMARKETING.COM http://ift.tt/2rmZod2

Booking.com hopes to soon list private rooms across Japan

One of the world's leading accommodations search websites is hoping to book a spot in listing private lodging available for travelers across Japan.

from HOTELMARKETING.COM http://ift.tt/2rmCAu2

Another take on the hotel room of the future

Ecole hôteliere de Lausanne, which has been promoting blue-sky thinking on innovation and the future of hospitality, staged a contest last year and then produced an impressive video based on the two winning concepts.

from HOTELMARKETING.COM http://ift.tt/2qEYdBL

Steady rates and inconsistent bookings mark ongoing trend for North American hoteliers

Heading into the summer months, North American hoteliers are continuing to experience stable average daily rates alongside decreases in bookings during the second quarter of 2017.

from HOTELMARKETING.COM http://ift.tt/2r9VaVA

Winning mobile hotel bookings in metasearch - revisited

About a year ago, we published a post outlining how to win mobile bookings. In this post, we will revisit some of the concepts we described in 2016 and update them to account for recent changes.

from HOTELMARKETING.COM http://ift.tt/2qyUzy7

Maximizing revenue in hospitality

Successful hotel marketers are getting more sophisticated about how they target potential guests, offer products and services to brand loyalists, and attract brand-agnostic customers to their properties.

from HOTELMARKETING.COM http://ift.tt/2rT8sqX

Travel search, bargain hunting and the future of booking

If you think metasearch revolutionized the act of shopping for travel, wait until these sites truly harness all the data out there.

from HOTELMARKETING.COM http://ift.tt/2qA0EXe

Marriott reveals top trends in inaugural Summer Travel Trend Report 2017

Marriott announced findings of its inaugural U.S. Summer Travel Trends Report 2017 based an analysis of nearly 2 million Marriott.com searches and bookings in April and May for travel between the Memorial Day and Labor Day holiday weekends.

from HOTELMARKETING.COM http://ift.tt/2rTzyOK

The World’s Best Blackwater Dives

An entirely new cast of characters comes to life at night on the reef. Night diving feels mysterious. Sounds are amplified, and you can only see as far as the end of your torch beam. But unlike typical night dives, wherein you've got the reef as reference, blackwater dives often take place in open ocean. This relatively new practice has become extremely popular in recent years. Suspended in the pitch black at a shallow depth and usually tethered to a boat line, the diver hovers over an abyssal point in the ocean, whether a trench or a drop off. In the dark sea, the sensational, alien-like creatures of the deep rise to the surface to feed and breed. Here are a few of our picks for the world's best blackwater dives.

Singer Island, Florida

During the summer and fall, divers on Florida's east coast can participate in a blackwater drift dive in the warm Gulf Stream Current. Divers hover in 20 feet (6 m) of water over a depth of 400 feet (170 m), witness to the planet's largest migration —  the nightly diurnal migration wherein a spectacular array deep-ocean micro creatures rises from the depths searching for food. Billions of zooplankton, bioluminescent creatures, jellyfish, squid and more will appear. Anything from dolphins to tiny fluorescent eels is possible, however.

Pico Island, Azores, Portugal

The Azores is best known for its megafauna, such as whales, sharks and mobula rays. Yet in the last year, some of the world's best blackwater diving has taken off, especially on the island of Pico. Due to the island's location on the Mid-Atlantic Ridge, the waters drop suddenly to 10,000 feet (3,000 m). Divers will take a Zodiac ride of around an hour out to the ridge, where they'll drop into the water on a tethered line.

Suspended over the drop-off, where borders change suddenly from 3,300 feet (1,000 m) to 6,600 feet (2,000 m), divers can expect to see plenty of creatures from the mesopelagic zone including comb jellyfish, salps (barrel-shaped planktonic tunicates) and mauve stinger jellyfish. In a spot famous for sperm whales and giant squid, divers should listen for the sonic clicks of the giant toothed whale, and a blue or mako shark may appear as well.

Palau 

Eight nautical miles (15 km) from the coast of Palau, the dive boat will stop over 3,300 feet (1,000 m) of water. The dive team will lower a specially constructed metal bar with space for all divers to hang on. The divers are instructed to wait for half an hour before descending as underwater beams are turned on to attract some of the Pacific's weirdest and most wonderful creatures.

Pelagic nudibranchs, as well as clear and reflective animals like the chascanopsetta prorigera, a type of deep-water flounder, are fascinating for photographers as it's possible to see the creature's anatomy. Pufferfish, pelagic squid, ctenophores, pelagic gastropods and pelagic cephalopods all make Palau's blackwater diving a must-do. 

Oban, Hebrides, Scotland

Dive operators in the Hebrides Islands in Scotland are pioneers of blackwater diving in the U.K. Using a 25,000-lumen floodlight, divers can easily see the creatures of the deep. Hanging from a 40-foot (10 m) line over deep Atlantic trenches, even in summer months the Scottish waters can be frigid, reaching maximum temperatures of 55 F (13 C). One of the highlights of blackwater dives in Oban are the juvenile langoustines, also known as Norway lobsters, with their tiny pincers and forked tails.

Bay Islands, Honduras 

Known for its pristine reefs, Roatan is home to some of the best blackwater diving in the world. With water that plummets to depths of 10,000 feet (3,000 m) two miles (3.5 km) from shore, prepare to witness lots of gelatinous jellyfish species with flashing bioluminescence, larval eels and siponophores. Roatan's waters are also famous for the larval billfish, a minuscule version of a marlin. Many of these creatures feed on the zooplankton that also rises from the depths each night here, just as in Florida. On previous blackwater excursions in Roatan, divers have seen silky sharks and it's possible to spot larger marine species as well, including mantas and larger billfish. 

Kona's Black-Water Night DivesKona, Hawaii

Perhaps the most famous of the world's best blackwater dives is the "Pelagic Magic" experience in Kona, Hawaii. Groups of up to six divers are tethered to the boat in around 50 feet of water, two miles (3.5 km) off the coast in 2,000 feet (600 m) of water. Divers have seen everything from minuscule seahorses to octopus and tiny fish trapped inside jellyfish. All creatures exhibit predominantly blue and green bioluminescence for mating, hunting and defense purposes. Divers can combine the blackwater dive in Kona with the world-famous manta night dive as well.

Cover and featured photos by Andrea Whitaker

The post The World's Best Blackwater Dives appeared first on Scuba Diver Life.



from Scuba Diver Life http://ift.tt/2rjnmWJ

The World’s Best Blackwater Dives

An entirely new cast of characters comes to life at night on the reef. Night diving feels mysterious. Sounds are amplified, and you can only see as far as the end of your torch beam. But unlike typical night dives, wherein you’ve got the reef as reference, blackwater dives often take place in open ocean. This relatively new practice has become extremely popular in recent years. Suspended in the pitch black at a shallow depth and usually tethered to a boat line, the diver hovers over an abyssal point in the ocean, whether a trench or a drop off. In the dark sea, the sensational, alien-like creatures of the deep rise to the surface to feed and breed. Here are a few of our picks for the world’s best blackwater dives.

Singer Island, Florida

During the summer and fall, divers on Florida’s east coast can participate in a blackwater drift dive in the warm Gulf Stream Current. Divers hover in 20 feet (6 m) of water over a depth of 400 feet (170 m), witness to the planet’s largest migration —  the nightly diurnal migration wherein a spectacular array deep-ocean micro creatures rises from the depths searching for food. Billions of zooplankton, bioluminescent creatures, jellyfish, squid and more will appear. Anything from dolphins to tiny fluorescent eels is possible, however.

Pico Island, Azores, Portugal

The Azores is best known for its megafauna, such as whales, sharks and mobula rays. Yet in the last year, some of the world’s best blackwater diving has taken off, especially on the island of Pico. Due to the island’s location on the Mid-Atlantic Ridge, the waters drop suddenly to 10,000 feet (3,000 m). Divers will take a Zodiac ride of around an hour out to the ridge, where they’ll drop into the water on a tethered line.

Suspended over the drop-off, where borders change suddenly from 3,300 feet (1,000 m) to 6,600 feet (2,000 m), divers can expect to see plenty of creatures from the mesopelagic zone including comb jellyfish, salps (barrel-shaped planktonic tunicates) and mauve stinger jellyfish. In a spot famous for sperm whales and giant squid, divers should listen for the sonic clicks of the giant toothed whale, and a blue or mako shark may appear as well.

Palau 

Eight nautical miles (15 km) from the coast of Palau, the dive boat will stop over 3,300 feet (1,000 m) of water. The dive team will lower a specially constructed metal bar with space for all divers to hang on. The divers are instructed to wait for half an hour before descending as underwater beams are turned on to attract some of the Pacific’s weirdest and most wonderful creatures.

Pelagic nudibranchs, as well as clear and reflective animals like the chascanopsetta prorigera, a type of deep-water flounder, are fascinating for photographers as it’s possible to see the creature’s anatomy. Pufferfish, pelagic squid, ctenophores, pelagic gastropods and pelagic cephalopods all make Palau’s blackwater diving a must-do. 

Oban, Hebrides, Scotland

Dive operators in the Hebrides Islands in Scotland are pioneers of blackwater diving in the U.K. Using a 25,000-lumen floodlight, divers can easily see the creatures of the deep. Hanging from a 40-foot (10 m) line over deep Atlantic trenches, even in summer months the Scottish waters can be frigid, reaching maximum temperatures of 55 F (13 C). One of the highlights of blackwater dives in Oban are the juvenile langoustines, also known as Norway lobsters, with their tiny pincers and forked tails.

Bay Islands, Honduras 

Known for its pristine reefs, Roatan is home to some of the best blackwater diving in the world. With water that plummets to depths of 10,000 feet (3,000 m) two miles (3.5 km) from shore, prepare to witness lots of gelatinous jellyfish species with flashing bioluminescence, larval eels and siponophores. Roatan’s waters are also famous for the larval billfish, a minuscule version of a marlin. Many of these creatures feed on the zooplankton that also rises from the depths each night here, just as in Florida. On previous blackwater excursions in Roatan, divers have seen silky sharks and it’s possible to spot larger marine species as well, including mantas and larger billfish. 

Kona’s Black-Water Night DivesKona, Hawaii

Perhaps the most famous of the world’s best blackwater dives is the “Pelagic Magic” experience in Kona, Hawaii. Groups of up to six divers are tethered to the boat in around 50 feet of water, two miles (3.5 km) off the coast in 2,000 feet (600 m) of water. Divers have seen everything from minuscule seahorses to octopus and tiny fish trapped inside jellyfish. All creatures exhibit predominantly blue and green bioluminescence for mating, hunting and defense purposes. Divers can combine the blackwater dive in Kona with the world-famous manta night dive as well.

Cover and featured photos by Andrea Whitaker

The post The World’s Best Blackwater Dives appeared first on Scuba Diver Life.



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What marketers need to know about Google Attribution

Despite the fact that it has been a priority for years, attribution remains one of many marketers' biggest challenges. Now, Google is trying to change that with the unveiling of a new attribution offering called Google Attribution.

from HOTELMARKETING.COM http://ift.tt/2qwkF0z

What makes a successful revenue strategy for independent hotels?

Independent hotels face a unique set of opportunities and challenges when it comes to developing and implementing their revenue strategy.

from HOTELMARKETING.COM http://ift.tt/2rQcNLj

Do you know your RevPAR from your GOPPAR?

Revenue management is an obvious priority at every hotel, but it can often be a confusing exercise.

from HOTELMARKETING.COM http://ift.tt/2qwA4Ov

Hotel chains push back against OTAs

Major hotel chains are engaging in an online turf war with the very travel sites that have helped drive their businesses. The new battle is the latest episode in a thorny two-decade relationship between OTAs and the hotel industry.

from HOTELMARKETING.COM http://ift.tt/2reJPC1

Airbnb website traffic surges, outpacing OTAs and hotel brands

According to data from SimilarWeb, Airbnb, one of the biggest successes of the sharing economy, is now drawing more traffic than any other hotel brand or OTA.

from HOTELMARKETING.COM http://ift.tt/2quyPU2

Turkish court rejects appeal against ban on booking.com

A Turkish court has rejected online travel agent Booking.com's appeal against a ban on its activities, broadcaster NTV reported on Friday.

from HOTELMARKETING.COM http://ift.tt/2reOJ24

BA to impose GDS booking fee

Following Lufthansa's lead, British Airways and sister carrier Iberia will impose a booking fee of £8 on all sales through global distribution systems (GDSs) from November.

from HOTELMARKETING.COM http://ift.tt/2qucBkZ

What marketers need to know about Google Attribution

Despite the fact that it has been a priority for years, attribution remains one of many marketers' biggest challenges. Now, Google is trying to change that with the unveiling of a new attribution offering called Google Attribution.

from HOTELMARKETING.COM http://ift.tt/2qwkF0z

What makes a successful revenue strategy for independent hotels?

Independent hotels face a unique set of opportunities and challenges when it comes to developing and implementing their revenue strategy.

from HOTELMARKETING.COM http://ift.tt/2rQcNLj

Do you know your RevPAR from your GOPPAR?

Revenue management is an obvious priority at every hotel, but it can often be a confusing exercise.

from HOTELMARKETING.COM http://ift.tt/2qwA4Ov

Hotel chains push back against OTAs

Major hotel chains are engaging in an online turf war with the very travel sites that have helped drive their businesses. The new battle is the latest episode in a thorny two-decade relationship between OTAs and the hotel industry.

from HOTELMARKETING.COM http://ift.tt/2reJPC1

Airbnb website traffic surges, outpacing OTAs and hotel brands

According to data from SimilarWeb, Airbnb, one of the biggest successes of the sharing economy, is now drawing more traffic than any other hotel brand or OTA.

from HOTELMARKETING.COM http://ift.tt/2quyPU2

Turkish court rejects appeal against ban on booking.com

A Turkish court has rejected online travel agent Booking.com's appeal against a ban on its activities, broadcaster NTV reported on Friday.

from HOTELMARKETING.COM http://ift.tt/2reOJ24

BA to impose GDS booking fee

Following Lufthansa's lead, British Airways and sister carrier Iberia will impose a booking fee of £8 on all sales through global distribution systems (GDSs) from November.

from HOTELMARKETING.COM http://ift.tt/2qucBkZ

How hotels can counter high OTA cancellation rates

To entice consumers to book early, OTAs frequently advertise a free cancellation policy. These rates vary significantly among the OTAs. For instance, hotels on Booking.com experience cancellation rates of around 40%.

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How hotels can counter high OTA cancellation rates

To entice consumers to book early, OTAs frequently advertise a free cancellation policy. These rates vary significantly among the OTAs. For instance, hotels on Booking.com experience cancellation rates of around 40%.

from HOTELMARKETING.COM http://ift.tt/2rib94I

Monday, May 29, 2017

Training Fundamentals: Taking Your PADI Advanced Open Water Course

 

The PADI Open Water Diver course has traditionally been the most popular foundational diving qualification. For anyone over 10 years old, with basic health, fitness and swimming skills, it provides you with the core skills and — if you pass successfully — the first step to beginning your scuba-diving adventures.

Some people end their training there, happy to enjoy diving within the Open- Water limits. Those who would like to expand their scuba-diving knowledge and increase their depth limits, though should pursue the PADI Advanced Open Water course. And, with recent revisions, the course now offers more options than ever and aims to take you from an enthusiastic novice to "thinking like a diver."

Should you take Advanced Open Water?

The draw of the PADI Advanced Open Water course has historically been two-fold. First, the class certifies participants to a maximum depth of 100 feet (30 m) It builds on the PADI Open Water diver course's dive- and gas-planning procedures, utilizing no-stop limits and the rule of thirds to safely plan and execute dives at depths beyond introductory limits. Having the Advanced Open Water rating has always been key in preparation for (and often a prerequisite of) a liveaboard dive trip.

Second, the PADI Advanced Open Water Course allows students to try five different specialty areas of diving, each known as an "Adventure Dive." The Deep and Underwater Navigation Adventure Dives have always been — and sensibly remain — mandatory requirements of becoming a PADI Advanced Open Water diver. However, that still leaves room for three elective Adventure Dives in the student's area of interest. Whether you're interested in honing your buoyancy and finning skills, learning how to execute a night dive, or navigate your way on a shipwreck, the AOW course can give you a taste.

Moreover, the individual Adventure Dives completed within the AOW course offer credit toward the full specialty diver rating for that particular area. For example, if you complete the Wreck Adventure Dive as one of your five will receive credit for the first of the four qualifying dives of the PADI Wreck Diver specialty diver certification.

Now, more than ever, the Adventure Dive selection is vast. Divers can — environment and logistics permitting — undertake Adventure Dives in the following areas:

  • Altitude
  • Boat
  • Cavern*
  • DSMB*
  • Digital Underwater Imaging
  • Dive Against Debris (AWARE)*
  • DPV*
  • Drift
  • Dry Suit
  • Enriched Air*
  • Fish ID
  • Full-Face Mask*
  • Ice*
  • Night
  • Peak Performance Buoyancy
  • Rebreather*
  • Search and Recovery
  • Self-Reliant*
  • Shark Conservation (AWARE)*
  • Sidemount*
  • Underwater Naturalist
  • Wreck

* Must be conducted by a Specialty Diver Instructor

Changes to the Advanced Open Water course

Recent revisions to the course include a new "thinking like a diver" area of training. To encourage divers to see the PADI Advanced Open Water course as more than simply a gateway to an increased depth limit, the course now emphasizes key concepts such as careful planning of dive objectives, planning depth, time and gas turn-points, situational awareness, managing task loading and practicing good habits above and below the surface.

PADI has also revised the training materials. Course materials feature updated photos and media and a popular digital-learning option means divers can study on a tablet rather than carrying books and papers.

If you're an Open Water Diver, there has never been a better time to progress to the next stage and extend your scuba-diving education.

Re-imagined, revised and updated with an emphasis on enjoyment, knowledge and 'thinking like a diver,' the PADI Advanced Open Water course is now an even-more rounded introduction to what lies beyond introductory diver training.

The post Training Fundamentals: Taking Your PADI Advanced Open Water Course appeared first on Scuba Diver Life.



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Training Fundamentals: Taking Your PADI Advanced Open Water Course

 

The PADI Open Water Diver course has traditionally been the most popular foundational diving qualification. For anyone over 10 years old, with basic health, fitness and swimming skills, it provides you with the core skills and — if you pass successfully — the first step to beginning your scuba-diving adventures.

Some people end their training there, happy to enjoy diving within the Open- Water limits. Those who would like to expand their scuba-diving knowledge and increase their depth limits, though should pursue the PADI Advanced Open Water course. And, with recent revisions, the course now offers more options than ever and aims to take you from an enthusiastic novice to “thinking like a diver.”

Should you take Advanced Open Water?

The draw of the PADI Advanced Open Water course has historically been two-fold. First, the class certifies participants to a maximum depth of 100 feet (30 m) It builds on the PADI Open Water diver course’s dive- and gas-planning procedures, utilizing no-stop limits and the rule of thirds to safely plan and execute dives at depths beyond introductory limits. Having the Advanced Open Water rating has always been key in preparation for (and often a prerequisite of) a liveaboard dive trip.

Second, the PADI Advanced Open Water Course allows students to try five different specialty areas of diving, each known as an “Adventure Dive.” The Deep and Underwater Navigation Adventure Dives have always been — and sensibly remain — mandatory requirements of becoming a PADI Advanced Open Water diver. However, that still leaves room for three elective Adventure Dives in the student’s area of interest. Whether you’re interested in honing your buoyancy and finning skills, learning how to execute a night dive, or navigate your way on a shipwreck, the AOW course can give you a taste.

Moreover, the individual Adventure Dives completed within the AOW course offer credit toward the full specialty diver rating for that particular area. For example, if you complete the Wreck Adventure Dive as one of your five will receive credit for the first of the four qualifying dives of the PADI Wreck Diver specialty diver certification.

Now, more than ever, the Adventure Dive selection is vast. Divers can — environment and logistics permitting — undertake Adventure Dives in the following areas:

  • Altitude
  • Boat
  • Cavern*
  • DSMB*
  • Digital Underwater Imaging
  • Dive Against Debris (AWARE)*
  • DPV*
  • Drift
  • Dry Suit
  • Enriched Air*
  • Fish ID
  • Full-Face Mask*
  • Ice*
  • Night
  • Peak Performance Buoyancy
  • Rebreather*
  • Search and Recovery
  • Self-Reliant*
  • Shark Conservation (AWARE)*
  • Sidemount*
  • Underwater Naturalist
  • Wreck

* Must be conducted by a Specialty Diver Instructor

Changes to the Advanced Open Water course

Recent revisions to the course include a new “thinking like a diver” area of training. To encourage divers to see the PADI Advanced Open Water course as more than simply a gateway to an increased depth limit, the course now emphasizes key concepts such as careful planning of dive objectives, planning depth, time and gas turn-points, situational awareness, managing task loading and practicing good habits above and below the surface.

PADI has also revised the training materials. Course materials feature updated photos and media and a popular digital-learning option means divers can study on a tablet rather than carrying books and papers.

If you’re an Open Water Diver, there has never been a better time to progress to the next stage and extend your scuba-diving education.

Re-imagined, revised and updated with an emphasis on enjoyment, knowledge and ‘thinking like a diver,’ the PADI Advanced Open Water course is now an even-more rounded introduction to what lies beyond introductory diver training.

The post Training Fundamentals: Taking Your PADI Advanced Open Water Course appeared first on Scuba Diver Life.



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Sunday, May 28, 2017

Pros and Cons of Carpet Tiles

If you're tired of the same old broadloom carpet, then it's time to try carpet tiles…also known as carpet squares. Get to know some pros and cons as you read below:

Image Source: Flickr

Pros of Carpet Tiles

  • Easy replacement.Carpet tiles are particularly installed for areas with high traffic. The singular squares enable you to replace individual stained or damaged tiles as the need arises.
  • The tiles can come in different sizes, colors, textures, and patterns.
  • Aesthetically pleasing.The variety of tiles can cater to homeowners who are concerned with aesthetics, allowing them to still achieve the desired theme, look, and style of their home. The tile flexibility allows for patterns, the mix and match of colors, alternating directions, and an overall design that can be as simple or as complex as you want.
  • Easy installation.The tiles don't require padding to be installed, and easy installation avoids the need for the tiles to be professionally fitted. This removes the substantial labor costs that require dexterity and skill when installing traditional broadloom carpet. Because of the easy installation, it's found to be highly favored among those on a budget and those who like to DIY-it.
  • Their size and versatility gives them the ability to fit rooms with complex floor designs, making it easier to install versus the traditional broadloom carpet. Source: Modernize

Cons of Carpet Tiles

Carpet tiles also come with some disadvantages that are good to be aware of. These include:

  • The seams of the carpet tiles are more easily seen when compared to wall-to-wall carpet rolls. Without careful installation, the seams could appear uneven.
  • Like their carpet roll counterpart, they are not ideal for areas subject to moisture where mold and mildew may become an issue. The subfloor needs to be clean and even for the best possible installation result.
  • Carpet tiles can be more expensive than carpet rolls. Source: BuildDirect
  • Padding can be problematic with the squares, which may make them less dense underfoot than traditional carpeting. This can also make them less effective at soundproofing a room. Source: HomeImprovement

With carpet tiles, you'll never run out of ideas to make any part of your home look trendy.

The post Pros and Cons of Carpet Tiles appeared first on Curlys Carpet Repair.



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Pros and Cons of Carpet Tiles

If you’re tired of the same old broadloom carpet, then it’s time to try carpet tiles…also known as carpet squares. Get to know some pros and cons as you read below:

Image Source: Flickr

Pros of Carpet Tiles

  • Easy replacement.Carpet tiles are particularly installed for areas with high traffic. The singular squares enable you to replace individual stained or damaged tiles as the need arises.
  • The tiles can come in different sizes, colors, textures, and patterns.
  • Aesthetically pleasing.The variety of tiles can cater to homeowners who are concerned with aesthetics, allowing them to still achieve the desired theme, look, and style of their home. The tile flexibility allows for patterns, the mix and match of colors, alternating directions, and an overall design that can be as simple or as complex as you want.
  • Easy installation.The tiles don’t require padding to be installed, and easy installation avoids the need for the tiles to be professionally fitted. This removes the substantial labor costs that require dexterity and skill when installing traditional broadloom carpet. Because of the easy installation, it’s found to be highly favored among those on a budget and those who like to DIY-it.
  • Their size and versatility gives them the ability to fit rooms with complex floor designs, making it easier to install versus the traditional broadloom carpet. Source: Modernize

Cons of Carpet Tiles

Carpet tiles also come with some disadvantages that are good to be aware of. These include:

  • The seams of the carpet tiles are more easily seen when compared to wall-to-wall carpet rolls. Without careful installation, the seams could appear uneven.
  • Like their carpet roll counterpart, they are not ideal for areas subject to moisture where mold and mildew may become an issue. The subfloor needs to be clean and even for the best possible installation result.
  • Carpet tiles can be more expensive than carpet rolls. Source: BuildDirect
  • Padding can be problematic with the squares, which may make them less dense underfoot than traditional carpeting. This can also make them less effective at soundproofing a room. Source: HomeImprovement

With carpet tiles, you’ll never run out of ideas to make any part of your home look trendy.

The post Pros and Cons of Carpet Tiles appeared first on Curlys Carpet Repair.



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Coral Biology: Part I

 

It is easy to think of corals as background on a dive. Divers tend to focus on charismatic megafauna like whales and dolphins, or become entranced while searching for sharks and rays. But corals are animals too and deserve our attention. In this two-part series on coral biology, we'll help you learn to identify coral species while you dive and appreciate their role in a healthy ecosystem. 

What is a coral?         

Before you start working on coral identification, you should know what it is. Corals are colonial animals made of small polyps. These polyps divide and bud into hundreds of identical polyps, which form a coral colony.

Polyps look like sea anemones and have the same internal body structure. They have a crown of tentacles, a mouth, and a stomach. Any waste the polyp produces will exit through its mouth.

Depending on the coral species, polyps can either be closed and retracted into the colony, or exposed, extending above the surface of the coral. At night, most coral polyps will expose their tentacles while waiting for a passing meal. If you've ever done a night dive, you would have noticed the corals look more alive, with large active tentacles.

Coral polyps live in a symbiotic relationship with the photosynthetic algae zooxanthellae. Polyps can derive energy from photosynthesis as well as ingesting plankton or other meaty foods. While we may not think of corals as predators, some species have long sweeper tentacles that emerge at night, catching anything in their path and sting other corals that encroach on their territory.

Hard coral vs. soft coral

There are two general categories of coral, hard coral and soft coral. Both are within the scientific class Anthozoa, but are divided into two subclasses, Hexacorallia and Octocorallia. This guide focuses on hard coral (Hexacorallia), but it's still important to touch on the differences and similarities between the two types.

The biggest difference, as the name implies, is that hard-coral polyps form hard, calcium carbonate skeletons. Soft coral polyps, on the other hand, are held together by jelly-like mesoglea, and rigid, spiny structures called sclerites.

 

Second, Hexacorallia polyps are built on a six-fold symmetry, while soft coral (Octocorallia) polyps are built on an eight-fold symmetry. Take a closer look at soft-coral polyps next time you dive and you'll see there are eight tentacles, whereas hard-coral polyps will form in multiples of six.

Hard coral describes any coral with hard skeleton. This includes small polyp branching, plating and encrusting species, large polyp species like Scolymia, bubble corals, and hammer corals. Soft coral includes vibrantly colored carnation corals, leather corals, sea fans, and gorgonians among others.

Hard coral biology

Because they need light to survive, hard corals live in tropical, sunny waters. They are largely restricted to the euphotic zone, where light penetrates the ocean water to a depth of approximately 230 feet (70 m). Optimal water temperatures for corals are between 73 and 84 F (23 and 29 C), although some can tolerate temperatures up to 104 F (40 C) for short periods. Living inside the corals' tissue is the photosynthetic marine algae zooxanthellae. The coral provides a home and protection for the algae and, in exchange, these algae absorb sunlight and produce energy for the polyp.

As we mentioned, polyps can get energy from ingesting plankton and food particles. But since they are fixed in place, their energy from food consumption is limited. Coral polyps rely on the sunlight to survive, and without the energy created by the zooxanthellae, they would die.

If you've heard of coral bleaching or seen a ghostly white coral, this happened because the polyps were stressed, either from too much light or elevated water temperatures. In response, the stressed polyp expels the zooxanthellae, which gives the coral its color. If the water temperatures don't fall quickly enough, the polyp will die without this important symbiont.

Coral regions

Corals, for the most part, are regional animals. Where you are will determine which coral species you will find. When you are trying to identify any coral, note the region you are in to narrow down possible species.

There are various online resources you can use to identify corals, including the AIMS
coral sheets or corals of the world. These resources separate corals by region.

We've separated our coral identification series in two parts to avoid information overload. In the second part, we will explain the difference between large-polyp and small-polyp species, dive deeper into coral reproduction, and introduce scientific terms that you will come across when identifying corals. We will discuss different coral growth forms and prepare you to identify corals in the wild.

By guest author Nicole Helgason

Nicole Helgason is a PADI Dive Instructor with nine years of professional dive experience. She has taught scuba diving in Canada, Dominican Republic and Indonesia, and has managed dive centers in Mozambique and Baja, Mexico. Nicole has a bachelor's degree in coastal geography from the University of Victoria and is passionate about coral restoration and coral reefs. She has a website, Facebook, Instagram and Twitter accounts.

 

The post Coral Biology: Part I appeared first on Scuba Diver Life.



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Coral Biology: Part I

 

It is easy to think of corals as background on a dive. Divers tend to focus on charismatic megafauna like whales and dolphins, or become entranced while searching for sharks and rays. But corals are animals too and deserve our attention. In this two-part series on coral biology, we’ll help you learn to identify coral species while you dive and appreciate their role in a healthy ecosystem. 

What is a coral?         

Before you start working on coral identification, you should know what it is. Corals are colonial animals made of small polyps. These polyps divide and bud into hundreds of identical polyps, which form a coral colony.

Polyps look like sea anemones and have the same internal body structure. They have a crown of tentacles, a mouth, and a stomach. Any waste the polyp produces will exit through its mouth.

Depending on the coral species, polyps can either be closed and retracted into the colony, or exposed, extending above the surface of the coral. At night, most coral polyps will expose their tentacles while waiting for a passing meal. If you’ve ever done a night dive, you would have noticed the corals look more alive, with large active tentacles.

Coral polyps live in a symbiotic relationship with the photosynthetic algae zooxanthellae. Polyps can derive energy from photosynthesis as well as ingesting plankton or other meaty foods. While we may not think of corals as predators, some species have long sweeper tentacles that emerge at night, catching anything in their path and sting other corals that encroach on their territory.

Hard coral vs. soft coral

There are two general categories of coral, hard coral and soft coral. Both are within the scientific class Anthozoa, but are divided into two subclasses, Hexacorallia and Octocorallia. This guide focuses on hard coral (Hexacorallia), but it’s still important to touch on the differences and similarities between the two types.

The biggest difference, as the name implies, is that hard-coral polyps form hard, calcium carbonate skeletons. Soft coral polyps, on the other hand, are held together by jelly-like mesoglea, and rigid, spiny structures called sclerites.

 

Second, Hexacorallia polyps are built on a six-fold symmetry, while soft coral (Octocorallia) polyps are built on an eight-fold symmetry. Take a closer look at soft-coral polyps next time you dive and you’ll see there are eight tentacles, whereas hard-coral polyps will form in multiples of six.

Hard coral describes any coral with hard skeleton. This includes small polyp branching, plating and encrusting species, large polyp species like Scolymia, bubble corals, and hammer corals. Soft coral includes vibrantly colored carnation corals, leather corals, sea fans, and gorgonians among others.

Hard coral biology

Because they need light to survive, hard corals live in tropical, sunny waters. They are largely restricted to the euphotic zone, where light penetrates the ocean water to a depth of approximately 230 feet (70 m). Optimal water temperatures for corals are between 73 and 84 F (23 and 29 C), although some can tolerate temperatures up to 104 F (40 C) for short periods. Living inside the corals’ tissue is the photosynthetic marine algae zooxanthellae. The coral provides a home and protection for the algae and, in exchange, these algae absorb sunlight and produce energy for the polyp.

As we mentioned, polyps can get energy from ingesting plankton and food particles. But since they are fixed in place, their energy from food consumption is limited. Coral polyps rely on the sunlight to survive, and without the energy created by the zooxanthellae, they would die.

If you’ve heard of coral bleaching or seen a ghostly white coral, this happened because the polyps were stressed, either from too much light or elevated water temperatures. In response, the stressed polyp expels the zooxanthellae, which gives the coral its color. If the water temperatures don’t fall quickly enough, the polyp will die without this important symbiont.

Coral regions

Corals, for the most part, are regional animals. Where you are will determine which coral species you will find. When you are trying to identify any coral, note the region you are in to narrow down possible species.

There are various online resources you can use to identify corals, including the AIMS
coral sheets or corals of the world. These resources separate corals by region.

We’ve separated our coral identification series in two parts to avoid information overload. In the second part, we will explain the difference between large-polyp and small-polyp species, dive deeper into coral reproduction, and introduce scientific terms that you will come across when identifying corals. We will discuss different coral growth forms and prepare you to identify corals in the wild.

By guest author Nicole Helgason

Nicole Helgason is a PADI Dive Instructor with nine years of professional dive experience. She has taught scuba diving in Canada, Dominican Republic and Indonesia, and has managed dive centers in Mozambique and Baja, Mexico. Nicole has a bachelor’s degree in coastal geography from the University of Victoria and is passionate about coral restoration and coral reefs. She has a website, Facebook, Instagram and Twitter accounts.

 

The post Coral Biology: Part I appeared first on Scuba Diver Life.



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Saturday, May 27, 2017

Macro Diving in Sydney Harbor

There is more to Sydney Harbor than the spectacular Sydney Opera House and bustle of the Harbor Bridge. With a convoluted trail of channels, inlets, bays and islands, Sydney Harbor has a huge variety of underwater habitats, making it one of the world's most biodiverse harbors. Shallow bays make perfect homes for the cryptic, weird and wonderful animals that macro enthusiasts love so well. Here are just a few of the many macro critters that Sydney Harbor divers might spot.

White's Seahorse

Also called the New Holland seahorse or Sydney seahorse, the White's seahorse is the most common in Sydney. It's also one of the easiest critters to find, growing to around 8 inches long (20 cm). Like other seahorses, the male of the species gets pregnant. The female deposits her eggs into his brood pouch, where they grow until they are perfect miniatures of their parents. As soon as the male has given birth to hundreds of young, the female comes back, ready to start all over again. This role reversal allows the female to generate more eggs while the male is incubating the last batch, so they are effectively sharing the load.


Frogfish

Well-loved, wacky-looking frogfish are experts in camouflage. They blend in seamlessly with their surroundings, with colors ranging the spectrum based on where they live. A specially adapted fishing lure resembles a worm or fish. They use it to tempt prey within striking range and then hit with lightning speed, sometimes swallowing prey even bigger than they are. When they're not using their fishing tackle, it remains neatly tucked against their head. They are not easy to spot, but seeing a grumpy frogfish staring back at you during a dive is always a thrill.


Southern Blue-ringed Octopus

The southern blue-ringed octopus has neon blue rings along its tentacles and blue lines on its body that flash while it's hunting or if it feels agitated. At only 2 to 4 inches (5 to 10 cm) long, their diminutive size belies their power. Bacteria in their salivary glands produce extremely powerful venom, which the octopus uses to paralyze its prey. The toxin can paralyze the respiratory muscles in humans within minutes, so if bitten, you must seek immediate medical help. However, fatalities are extremely rare, as the octopuses are timid and tend to flee from humans. It is only when being handled, harassed or squashed that they have bitten. Blue-ringed octopus hide inside small shells during the day, but at night they prowl through the seagrass searching for food, an eerily awesome sight.


Striped Pajama Squid

Cute little striped pajama squid hide in the sand with only their eyes protruding during the day. At night, divers can spot them bouncing around above the sand in their bold apparel. These miniature "squid" are more closely related to the cuttlefish family, and only grow to about 2 inches (5 cm) long. Marine biologists think the stripes serve as a warning sign to predators that the squid would make a terrible snack, as they can secrete potentially venomous slime from their skin.


Sabretooth Blenny

Despite its fearsome name, the sabretooth blenny, also called the bluestriped fangblenny, is not one of Australia's many dangerous animals. These small fish grow to about 4.7 inches (12 cm), and even when baring their so-called fangs, they're still quite cute.  Living in a harbor surrounded by humans, they have taken to recycling our trash. Blennies love a good hidey-hole, and discarded glass bottles seem to be the perfect fit. 


For more information on Sydney Harbor marine life, the threats it faces, and the need to protect it, go to http://ift.tt/2qpsZ2s

By guest author Rosie Leaney

 

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