Monday, November 23, 2015

Why revenue management systems fall short on unconstrained demand

Today's revenue management system tools help hotels forecast overall occupancy and rate for future arrival days largely based on historical data from previous years. That's where current tools come up short. They don't go beyond the hotel to see the bigger picture of market opportunity.

from HOTELMARKETING.COM http://ift.tt/1NmTWgn

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