Among tech-savvy travelers, there's a perception that booking hotel stays through an OTA will give them the lowest rates. However, hotel marketers know there is more to "value" than the price tag. Here's how some of the major hotel brands are using tech-friendly privileges to increase direct bookings.
from HOTELMARKETING.COM http://ift.tt/1Lgl4b2
Wednesday, February 10, 2016
How hotels use tech-friendly privileges to increase direct bookings
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