The online ad spend is a jump upwards from $2.4 billion in 2014, although the cost of its offline activity has decreased from $230 million. Other sales and marketing services cost the company $353 million, up from $310 million in 2014.
from HOTELMARKETING.COM http://ift.tt/1U9DIbU
Thursday, February 18, 2016
Priceline Group spent $2.8 billion on online advertising in 2015
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment