Thursday, February 11, 2016

The modern-day CMO: 7 trends that will drive digital marketing success

Content has become the cornerstone of digital activity, with more than 57 percent of CMOs planning to increase their content marketing budgets over the next two to three years. At the same time, CMOs are increasingly becoming more accountable for delivering results from their overall digital marketing and transformation efforts.

from HOTELMARKETING.COM http://ift.tt/1KH18mH

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