Sunday, May 15, 2016

OTAs outperform market thanks to mobile

Speaking at the Phocuswright Europe conference in Dublin last week, Phocuswright director, consumer research, Marcello Gasdia said European mobile gross bookings had grown by 17% in 2015, outstripping the overall 5% increase in gross travel bookings and a 13% jump in the online travel market in the same period.

from HOTELMARKETING.COM http://ift.tt/27qrlOw

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