Despite whisperings of its decline in recent years, email remains a growing, go-to channel for marketers. However, for email to continue that success, marketers must consider how and why mobile use, increases in message volume and frequency and data-driven relevancy impact performance.
from HOTELMARKETING.COM http://ift.tt/2cqdQIV
Tuesday, September 13, 2016
Email continues to deliver strong ROI and value for marketers
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