TripAdvisor indeed appears to be downplaying hotel booking on its own sites, giving more preference to metasearch links to partners in a dramatic reversal of its initial strategy for its so-called Instant Booking feature.
from HOTELMARKETING.COM http://ift.tt/2pWLZYd
Monday, May 8, 2017
TripAdvisor scales back Instant Booking in favor of meta-search ads
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