Friday, July 7, 2017

The challenges hotel brands face to cut out the OTA ‘middleman’

Though the big hotel chains are spending a significant amount in their marketing campaigns to encourage direct bookings, one might wonder how successful the efforts will be. Here's a closer look at some campaigns and where the OTAs stand in all this.

from HOTELMARKETING.COM http://ift.tt/2tOUCXC

No comments:

Post a Comment