A new study by Expedia suggests travelers who booked via an OTA spent more per trip than non-OTA guests across all categories, regardless of whether they were traveling for business or leisure, making them a valuable segment of customers for hotels.
from HOTELMARKETING.COM http://ift.tt/2HwB7Gn
Wednesday, March 14, 2018
Travelers who book through OTAs stay longer, says Expedia
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