Speaking at the Programmatic Summit 2016 in Sydney, Walia revealed that in the past 18 months, Expedia has focused on understanding the potential of programmatic in order to become more creative with its branding, marketing and advertising strategy.
from HOTELMARKETING.COM http://ift.tt/1WKEQRU
Thursday, February 25, 2016
Expedia’s top tips on using creativity and data science to boost your brand
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