Monday, February 29, 2016

Five big forces that are reshaping travel marketing in 2016

Digitally-driven self-serve experiences have done wonders to increase transparency and reduce operating costs for travel companies. But the flip side of "no human interactions" is that a key way of differentiating a travel brand - great people - has been eliminated from millions of guest trips and stays.

from HOTELMARKETING.COM http://ift.tt/1RhNHXi

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