Kayak recently launched an updated version of BOB (called BOB V2), and it came with incredibly precise insights into where your clicks are coming from and an increased ability to bid with multipliers on these various levers.
from HOTELMARKETING.COM http://ift.tt/2i1Ll6E
Tuesday, October 24, 2017
An in-depth look at Kayak’s new format for hotel click data
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