Have you ever looked up flights or hotels on an app on your phone, only to open your laptop and see different prices? Based on a few characteristics - app or web, signed in as a member or not - a rudimentary type of personalized pricing is occurring.
from HOTELMARKETING.COM http://ift.tt/2is2MB8
Monday, October 23, 2017
How retailers use personalized prices to test what you’re willing to pay
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