On the face of it, though, Sponsored Placements present a great opportunity for hotels to increase their visibility. However, hoteliers will have to weigh up the benefit of this visibility against the likelihood of guests then going on to book their rooms on a listed OTA.
from HOTELMARKETING.COM https://ift.tt/2GSPFmX
Wednesday, April 4, 2018
Are TripAdvisor’s Sponsored Placements a good idea?
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