Friday, December 18, 2015

Booking.com embraces Google’s dynamic mobile ad unit Magic Banner

The chief marketing officer of Booking.com, which is reportedly the largest spender of advertising on Google, says his company is working intensively to test Google’s dynamic mobile ad unit - dubbed the Magic Banner - and will likely announce a deeper partnership with Google in the new year.

from HOTELMARKETING.COM http://ift.tt/1OAmvSm

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